Internet-store of goods for children's creativity

Business description

Online store established in December 2014 based on the trend and future product sets to weave bracelets from Rainbow Loom.

Briefly:

Website address www.rainbow-loom.com.ru

The ONLINE STORE was created in December 2014

3 months after launch, the net profit by March 2015 is 50 000 RUB. per month

All income is documented.

90% of orders from Moscow and the Moscow region.

Sale price: 300 000 RUB.

The revenue per month is 80 000.

Net profit of 50 000 rubles.

The payback period is 6 months.

What is sold:

1. Domain and hosting www.rainbow-loom.com.ru

2. E-mail an online store.

3. Customized advertising campaigns in Yandex.Direct and Google Adwords.

4. Contact the Vendor of the original goods.

5. Commodity balance 80 000 RUB Is in stock in Moscow. Enough for sale within 1 month.

6. Analysis of the competitive environment with the calculations of prices and sales terms competitors.

What was done:

1. Customized advertising campaign in Yandex.Direct (CTR 7, 15; Price of a click 5, 07 RUB; when the limit is 300 RUB per day)

2. Created advertising campaign in Google Adwords.

3. Online store on Yandex.Market with real customer feedback (50 clicks per day, cost per click 0, 1.e.) Successfully completed the validation of service quality control of Yandex.Market.

4. On the website configured to accept payment orders through the system ROBOKASSA.

5. Carried out SEO optimisation of all pages.

6. Advertising campaign in Facebook (advertising record in the target groups, ads targeting)

7. Assembled a group of retargeting in Facebook (3 100 people)

8. Established contact with the Supplier. Delivery time 10-14 days.

9. Connected phone number PBX 8-499.

10. Analysis of the competitive environment with the calculations of prices and sales terms competitors

11. Shares held for Customers who make a purchase.

What you can do:

1. To place retargeting ads in Yandex.Direct and Vkontakte for those who have been on the website and not made the purchase.

2. An active advertising campaign in Yandex.Direct and Vkontakte.

3. To expand the range of products. Provider great choice.

Reason for sale:

The transition into a larger project.