Branch network for repair of any vehicles turbines

Project description

Description of business idea

Opening of branch networks for repair and sale of vehicle turbines (turbo-compressors) for any type of machinery: motor cars, motor trucks, agricultural and special machinery.

On the Russian and CIS market For private individuals with vehicles equipped with turbo-compressor (%40 of all vehicles), for legal bodies with commercial vehicles (% 70 of all vehicles), for agricultural companies (% 90 of all machinery)

Project implementation step by step

LLС registration,

account Search of the premise,

rent Repair and preparation of the premise,

external advertising Purchase of equipment Purchase of consumables and samples

Sourcing Employees training Marketing,

advertising

Accountant Work quality control

Possibilities and risks of the project

Possibilities and strong points:

1. Marketable product, many requests in internet

2. Possibility to spread to other cities and countries

3. High profitability

4.Fast opening of a branch offices

5. Fast payback of the project

6. Possibility to sell the franchise

Risks and weak points

1. Closing the trade relationships with China (possibility to relocate the components manufacturing to Russian territory)

2. Restriction of benzene/diesel vehicles, change-over to electro vehicles (changing for other type of activity, recovery of batteries, repair and balancing of cardan shafts and so on).

3. Dependence on quality of services (creation of quality control department)

4. Competitive expansion (our aim is to become number one in this business, big amount of branches, big volumes of purchase from direct manufacturers, low cost price, super packing, strong marketing, professional sales department will interfere the growth of competitors)

5. Natural disasters (mobility and compactness of our equipment will allow to relocate our main shops and warehouses within shortest periods of time to any place in Russia and CIS countries)

6. Illegal activity of third parties (We pay special maximal attention to the lawfulness of our warehouses, fire and intruder alarm systems, we have a plan to create own security department)

Marketing plan

Selling website with good conversion

Yandex contextually Targeted Advertising

Google contextually Targeted Advertising

Advertising in social links

Cold calling, sales department

Partner program for Vehicle Service station

Managers “in fields”

Company website http://moscow.turboprom.ru/