Social Life

Project description

The aim of the project: Development of information platform on iOS and Android, which provides income through the sale of targeted advertising and local currency applications.

Type of activity: organization at night, social night life, by participating in online surveys.

Necessary initial capital: 1 200 000 – development of technical part of the project; 800 000 RUB – the promotion of the project. Total: 2 000 000.

Project funding: need start-up capital is planned to be obtained in the form of venture capital or private equity with the condition share in the project 40%. At the expiration of the payback period of activity of the enterprise will be at the expense of the self.

The event will be held the audience in age from 18 to 35 years for profit.

The project will reach its peak of growth in St. Petersburg, when the application will use 1 500 000 people.

After reaching this value, the annual maximum increase audience of the project 150 000.

The project will not lose relevance, as it will present the latest information about events, publish photos and news, to receive information about new places, and be conducted daily surveys of the participants in the application that gives people the right to choose.

Principal profit:

B2B advertising sales.

B2C – sales points (local currency).

Franchising.

Audience.

Girls: 18 – 28 years.

Men: 18 – 35 years.

The buyer focused on the whole array of the audience.

Fitness centers, for example, Fitness House.

Cafes like Starbucks.

Jewelry store, for example, Sunlight.

Night clubs and bars – full match audience.

Taxi may offer their services prior to announcements of events.

A preparatory stage.

1. Getting investment.

2. Development of the technical part.

3. Development of promotional material (videos, pictures, songs).

4. The formation of the state.

5. Transactions on cooperation with key partners.

A period of 5 months.

The implementation phase

1. The release of the app.

2. Start advertising company in the Internet

3. Start advertising company offline.

A period of 1 month.

The stage of stable work

1. Active sales of advertising.

2. Work on improving the service.

3. Promotional support.

Stage franchising

12 months after implementation.

In the North-West, and generally in Russia, there are no competitors ideas mobile app.

Competitors in the directions.

Geometria.ru – posting photos and announcements of events. The audience of 50 000 people.

All the details you can learn personally from me if you are interested in my offer. Thank you for your attention!