Project description
We want to create the Internet — resource on which to offer everyone the opportunity by interacting with our website to create a personal system of care and rehabilitation with the possibility of permanent subscriptions on its components (products) and its modification with our direct consultations (creating the package). Currently, the business subscription have some of the highest growth rates in the world — it is possible to predict turnover, net income for the year ahead.
We are a family pharmacy is located at: Moscow, Leninsky prospect, 60/2, for 5 years developed and run by the same family. At this point in time in addition to the standard medicines, we offer a wide range of cosmetic and Wellness products from the world leading manufacturers (styx, nuxe, uriage, lierac). We have a steady stream of customers, the family head has the specialized medical education. We use an individual approach when advising our clients on complex health and improve the health of the body by using products offered by our manufacturers — partners.
Additional information
We are a family pharmacy is located at: Moscow, Leninsky prospect, 60/2, for 5 years developed and run by the same family. At this point in time in addition to the standard medicines, we offer a wide range of cosmetic and Wellness products from the world leading manufacturers (styx, nuxe, uriage, lierac). We have a steady stream of customers, the family head has the specialized medical education. We use an individual approach when advising our clients on complex health and improve the health of the body by using products offered by our manufacturers — partners.
Market analytics
Currently, Russia successfully operates a business subscription clothing dressbook.top, the Average index of the subscription economy (Subscription Economy Index — SEI) in USA has an annual average growth rate of 15% per year, while the S&P500 index (sales growth) only 1, 7% — which confirms the relevance of the concept.
The uniqueness of the project
creating a new niche subscription of beauty products in Russia: helping people to obtain sustainable and quality cosmetics on a constant basis
Monetization sources
a comprehensive solution — client only gets him the necessary cosmetics in him only the necessary period of time: attracting regular clients from the Internet — further reduced advertising costs by converting initial customers into subscribers of our services.
Sales strategy and marketing
The estimated assessed value of attracting a single buyer (lead): 250 RUB is Achieved through the involvement of the following promotional channels: online advertising (context), advertising in social network communities (initiators have their own community with a significant audience).