Project Kailash

Project description

PlayStation city scale with the embodiment of all kinds of computer games, movies, life situations, etc. in reality, with the help of various modern technologies.Full reference to the programmes of any educational systems from kindergartens to Universities. It is possible an individual approach to each participant of the tournament, based on their age, school, grade, individual subject, which he is currently, studying.This new generation of rides, which develops in children the desire for knowledge and interest in fluid communication, and healthy competition. The essence of the project to shift children's attention from video games to developing games, by creating a full simulation of all details of virtual characters and situations that attract their attention. The attraction uses all the types and varieties of educational games and various life situations, such as chess, volleyball, gorodki, shooting from different weapons, throwing a lasso, fire fighting and a huge number of different devices and lots and lots of robots. Everything is based on real computer games, movies that certainly attracts the attention of today's children. The main argument of this attraction is its full reference to the school system, from buying tickets and to receive the prizes. In total, the ride has a 40 — 60 model of missions, but one session is only 5, a total duration of approx 30 minutes. The cost of one ticket will be 500 rubles, it includes one child and two adults. The monthly turnover of only one such Park, in the pilot model, be achieved up to 32 — 48 million rubles, which is significantly higher than the cost of such Park. And when you run the main model (the full version) will exceed its costs 2 — 3 times.

Outside of this design of attraction, there are many conventional and playgrounds, depending on the time of year from trampolines, ice rinks to ice mazes and on the walls are various battle games water bombs, paintball and playing snowballs. Visit the external play areas is not limited by time and will be based on monthly subscriptions.

Attraction "Kailash" — a new solution in the field of entertainment. The essence of the attraction in the following, consider the design of the Kailasa –the attraction consists of collect design details, the so-called prefabricated construction.

Visually the ride looks like Great wall of China folded into a fortress.

Consists of 40 — 60 Towers and 40 — 60 tunnels which are connected by walls. Each of them creates a spectacular, bright illusion, with the help of 3D images corresponding to the sets and robots, absolutely any scenario, any fairy tale, myth or movie.

In each Tower there is an entrance, a fire exit. At the same time in all 40-60 towers have many visitors from 1 to 6 people. They must perform a specific task, to help the robot, for example he performed as a Spiderman or Winnie the Pooh, to commit an act corresponding to this plot and to gain the maximum number of points for the correct execution and thereby enable the actuator to make bridges connecting passages between the inside of the tower.

After completing the first scenario, participants move on these bridges to tunnels leading to the next tower to perform a new task, and so the whole half-hour session and are only 5 towers. After the tournament announced the results of tasks execution (via the Internet website which will show the entire video recording of his game with a head camera, which is issued at the entrance).

Recruited ranking member, and the end of the week, announced the winners, by city, by region, around the country and around the world who receive different quality prizes. These ratings will always be declared and be visible. Of course the more chances of someone who in a month will be 40 — 60 towers.

Also the design of the attraction of the Kailash has the appearance of the Playground, which also will be provided additional entertainment with regard to the season and held a variety of team and individual games such as Paintball, or a confrontation with water cannons and snowballs on the walls of the structure, rollers, trampolines and more, as well as football, volleyball, basketball, rounders and many more. All on-site attraction where the entrance will be via a monthly subscription for registered visitors to our website, where we sell tickets on our rides.

Using this system and our website, we will monitor our popularity and to identify children with limited financial resources, so they can get free access to games and tournaments.

Company website

Market analytics

This project will be of interest:

— children and teenagers aged 6 to 18 years, including graduates (fixing material to prepare for GIA and the exam), motivation with the prizes and rewards.

— Pupils studying according to the program of driving of category A, V. S.

Parents, with the aim of increasing the level of knowledge of their children and IQ.

— Teachers and heads of schools, with the aim of increasing the average score and assessments, and students

Key trends of the Russian market:

In 2012, the dynamics of the entertainment market and the media in Russia has not changed: the market grew by 14% compared to 2011 (up to 25, $ 4 billion. USA), which is 2 percentage points higher than last year's growth rate.

The Russian market remains one of the most dynamic in the Europe, Middle East and Africa (EMEA), occupying 6-e a place. The expectation that in the forecast period its average annual growth rate of 9, 4%, and by 2018 the market will grow to 39, 8 billion. USA. Virtually all segments of the entertainment industry and the media will demonstrate positive annual average growth rates in the five-year term.

Key trends in international

North America remains the largest region for the entertainment industry and the media (in 2018, industry revenue will amount to more than 680 billion dollars. USA). However, the fastest-growing regions are Latin America and the Asia-Pacific region where the market of entertainment and media will grow by an average of 10, 6% 6, 5% per year, respectively.

The share of developed markets of North America and Western Europe account for a major portion of consumer spending, but all they will grow in Latin America (an average of 7, 0%). It is followed by Asia Pacific (4, 1%), North America (2, 5%) and Europe, Middle East and Africa (1, 6%).

Among the countries will dominate the "star" group of eight markets (high growth and at the same time large amounts): China, Brazil, India, Russia, the middle East and North Africa, Mexico, Indonesia and Argentina. In 2017, they account for 22% of global revenue, compared to 12% in 2008. The average annual growth rate of the market in these countries is more than two times higher than the growth rate of the global market of the entertainment industry and the media.

International fame came to Disneyland in the USA and in France, the "Port Aventura" in Spain, "Europa – Park" in Germany, "Mini – Europe" in Belgium, "Gardaland" in Italy.

Leaders of the entertainment market in the segment of the indoor entertainment centers in Russia are: "Star Galaxy", "Game Zona", "Crazy Park", "Chomah", "Disneyland", entertainment center "Kidzania" is located in the shopping center "Air Park", Zamania, Kidroom, Masterslavl

The uniqueness of the project

This project has the following advantages in comparison with the existing rides in Russia and abroad:

-Copyright;

-International and Russian patent for invention;

-The worlds first and only multi-module network intracomplex analogues does not exist;

-High level of profitability thanks to a number of criteria;

-Dynamic project;

-More scripting for amusement;

-Strategic development of the project not only in Russia, but also at an international level.

-The presence of attraction "touch" of fun with (monetary reward);

-Year-round operation of the attraction;

— The ability to quickly move designs to any place;

-Monthly shift scenarios;

-Quick return-on-investment to the project due to the newness.

-Linking with the education system, allowing to increase the level of knowledge of children;

— Switch the attention of children from computer games to developing games.

Monetization sources

Monetization of the project will be implemented in several models: licensing + advertising + subscription, but the priority will be the development of the model and large-scale production of attraction and spread it at the Russian and international markets (by network bindings). The best option of monetization of your project is the IPO(stock exchange)

Sales strategy and marketing

Creating a positive image of the organization, the establishment of acceptable prices for the population;

Advertising project: using Internet resources, TV, radio, etc.

Promotions, discounts, introduction of season tickets

Positive customer reviews (Recommendations of satisfied visitors and feedback can be an extremely effective tool as convince potential clients that the results will justify the wait).

Project detailed information is available to investors after authorization.

Project detailed information is available to investors after authorization.

Translated by "Yandex.Translator"
Project No. 37560
Created on: 26.07.2018

International project


Project price: 300 000 000

Investments volume: 100 000


Stage: Project is at development stage


Website: http://attrakaylas.ru/


550 reviews

Contact details of entrepreneur

Garmaev Zhargal Dorzhievich

International project
Know how, Education, Recreation, Projects for children, Entertainment/TV/Media, Robot science, Services