Network of individual housing construction. Ceramsite home for 2 months

Project description

Solved the problem:

Affordable suburban housing standard and comfort class in attractive locations. Fast construction technology of ceramsite high quality homes at the lowest cost in Russia.

Market environment in Russia:

35 million m2 per year under construction of individual housing. Annual growth.

Main competitors:

Many builders frame panel houses, TECHNONICOL house.

Competitive advantages:

Most low cost, physico-chemical characteristics (strength, eco-friendliness, warmth, breathability) trust of the consumer to "stone". House projects and our approach are liked by the consumers. The construction period of 2-3 months. High technology, simplicity and ease of execution.At least the human factor. Detailed instructions. The exclusivity of technology and materials. Make quick copies of production of key materials is impossible.

The essence of applied technology: Prefabricated houses; the walls are of warm, eco-friendly, breathable "stone". Innovation in the global construction market for all types of buildings. 3-6 times faster than traditional materials. Invented in the Soviet Union, brought to practical application global leader in building technology and equipment.Greatly simplifies construction and finishing works and reduces the cost.

The business model: B2C

Channels of monetization: Advertising. Avito — main. Context. lead generation, SEO bloggers, etc.

Attracting and retaining customers, Promotions, recommendations, support, webinars, blogs, collaboration, money back guarantee, the customer club, reviews, warranty and warranty service, useful tools, etc.

Team:

6 key leaders. Management skills of more than 500 people management Skills, production technologies, modern management systems - strategic planning, personnel management, customer service, marketing, budgeting etc; managing projects and branches. Deep penetration in what you do. Advanced mixed management style (according to Peters, etc.).

Responsible for attracting investment: Sergey Ilyin (co-founder) 30 years ' experience

Current performance and achievements of the project:3 year built multi-storey houses on this technology. 2016 is individual and block building in the settlements (Chelyabinsk, Ufa). High profitability of the construction of a few houses, and the higher quarter and the village. Deeply know the market.

Legal aspects: legal entity. Intellectual property can be obtained.

Plans: the Share market of the Russian Federation not less than 2% in 3-5 years. The business cost of 10 billion rubles. (40 times).

What investment:50 million rubles for the construction of the first 3 cities. 10 million rubles for the creation of a network (including a demonstration at home).

Sources of funds and structure of shares of the company:100% of the company belongs to the leaders. Investments — own funds.

Conditions of the transaction:Transfer of 25% stake in the company to the investor.

Is it possible to design projects under construction (houses with earth) to the investor.