Shop of draft beer

The advantage of trading beer before selling other alcoholic beverages, that for its realization it is unnecessary to purchase a license.

The target audience of the project consists mainly of izaicin— 70% ofátheátotal number of the target audience. Age— от18до55лет. Women составляют30% father. A significant proportion of sales are saluda at the age of от25до35лет.

Pivnoy the shop go as regulars, regularly drink beer bolshih volumes elude asprochaliko of traffic that went into a hardware store "on the way". The latter are примерно25% of all buyers.

Business work, long run-in. Plan to develop a network.

Special recruiting efforts. In the restaurant business for over 10 years. Can find a common language with any customer. Make a big emphasis on their own charisma, expect yourself to work for the seller. Also have a couple of secrets to improve profitability, has been successfully applied to this business in Belarus.

Attracting customers iuvelicheniyu sales achieved by giving customers loyalty cards escidoc, and conducting entertainment events, promotional lotteries of rozygrysha.

Each promotion actively advertise: print neplacuta ibanner, scoring customers with every purchase.

This is a small part.

Client focus is my main sales strategy.