Blogger YouTube-project "what is this?"

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Project description

We are launching a YouTube channel. The name of the channel "what is this?" This is an entertaining YouTube-channel experiments. We perenimaet action scenes from famous movies from scrap materials, check the myths of the Internet and popular life hacks. Constructed a huge and strange machines of destruction. It will be blogger youtube channel with 1 million subscribers after 10 months.

Additional information

Why the channel would take off?

1.Team. Full movie-a team with experience

2.Market. The free market of entertainment content in the world YouTube

3.Trend. Trending content type, fired from

4.Readiness. Prepared business plan, content plan, concept of shooting the hangar and office

And most importantly — promotion. Powerful takeoff in the promotion is guaranteed because each release channel and the concept of the channel is a series of collaborations with already known bloggers YouTube, which are removed in the releases and post each issue on their channels.

Market analytics

Analogs and references:

"It's Mamix", 10, 2 million subscribers911 244 772 122 video 31.01.2017 G.

"Dude Perfect", 50, 2 million subscribers10 285 179 150 229 hits video from 17.03.2009 g.

"The Slow Mo Guys", 13, 5 million subscribers,1 995 462 061 268 viewing video 15.082010 G.

"Garage 54", 3, 09 million subscribers705 681 636 603 views video 27.09.2013 g.

The uniqueness of the project

A content plan for the year

54 issues per year

This is one release a week. The editions in the format of a reconstruction of scenes from films and experiments.

Also among the releases:
— 2 special edition with staged stunts

— 1 music video for the famous blogger

— 1 special channel Assembly kinomobile dreams
build structures for shooting

— 1 check hacking and DYI film technology

Monetization sources

How does it work?

Blogger creates content for your target audience. Gaining popularity and subscribers to your channel. Because of this he has an audience that is of interest to the advertiser. Further, the advertiser/YouTube pays the blogger for advertising your brand to the audience of the blogger.

The number of viewings of the passion of the spectator in proportion equal to the earnings of a blogger.

Sales strategy and marketing

Methods of promotion

  1. Collaboration with bloggers and musicians

SNK (72K podpis), the Cake (70, 6K), EASTERCAKE (130К),
Time to Pie (160K), CMH (2, ' 67), N. MASTEROFF (475К),
GLORY TO THE CPSU (389К)

  1. Targeted advertising in YouTube
    display ads, pre-rolls
  2. Targeted advertising in Instagram

advertising in the feed and stories

Project detailed information is available to investors after authorization.

Project detailed information is available to investors after authorization.

Translated by "Yandex.Translator"
Project No. 59439
Created on: 29.05.2020

Russia, Tatarstan Republic, Kazan


Project price: 28 440 000

Investments volume: 9 025 000


Stage: Project is at development stage


592 reviews

Contact details of entrepreneur

Sabitov Bulat

Russia, Tatarstan Republic, Kazan
Marketing, Entertainment/TV/Media